Dailey is proud to announce that it has been appointed as Aspen Dental Management, Inc.'s (ADMI) new advertising agency of record. Dailey will handle marketing strategy, digital and advertising services, as well as media planning and buying for ADMI, effective August 1, 2010.
One of the largest and fastest growing networks of denture and dental care providers in the U.S., Aspen Dental practices are committed to providing patients with affordable, high-quality care under the Aspen Dental brand.
"It's great to have the opportunity to work with a dynamic, growing partner like Aspen Dental that truly makes a difference in people's lives by providing access to quality and affordable dental care for so many patients," said Bruce Miller, CEO, Dailey.
"After seeing their work with clients as diverse as Nestlé, Honda and Dole, I am confident that the Dailey team will help to grow the success of the Aspen Dental retail brand associated dental practices," said Mary Boysman, Vice President, Brand Marketing and Advertising, ADMI.